- Informal
- Use of puns
- Alliteration
- Exaggeration
- Slangs
- Colloquial language
- Short and snappy
- Heightened language
- Brand names
- Sexual overtones
- Focus upon appearance
Broadsheets
- Formal
- Metaphors
- Complexed sentences
- Quotes
- Rhetorical questions
- Statistics
- Descriptions of people tends to relate to personality or position in society
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